IMGE

IMGE Contact information, map and directions, contact form, opening hours, services, ratings, photos, videos and announcements from IMGE, 1401 H Street NW, Suite 550, Washington D.C., DC.

We deploy expert teams, cutting-edge AI, and bold experimentation–pushing the boundaries faster than anyone else to deliver tangible, lasting results for our clients since 2013.

05/13/2026

This month, we're celebrating two well-earned promotions: Hannah and Hunter.

Both have leveled up through serious ownership, sharp strategy, and leadership across our most complex work.

Join us in congratulating them! 👏

Here's what two years of political direct response data taught us:The campaigns that outperform their competitors aren't...
04/13/2026

Here's what two years of political direct response data taught us:

The campaigns that outperform their competitors aren't spending more. They're spending at the right time.

We analyzed donor CPD, ROAS, and lead acquisition costs quarter by quarter, across Meta, Google, X, and YouTube — and the seasonality is unmistakable. Q1 looks like a fundraising season. The data says it isn't. Q4 feels like the peak. The data is more complicated than that.

We put the full breakdown, including platform-by-platform splits and on-year vs. off-year comparisons, into a free playbook.

Read it here:
https://imge.com/journal/seasonality-playbook-political-direct-response

04/03/2026

We celebrated ten work anniversaries in Q1! 🎂

Whether you've been with us for a decade or just getting started, your commitment is what makes this place what it is. We're lucky to have all of you.

03/31/2026

IMGE just won a Pollie Award for Best Use of Data & Analytics in Campaign Strategy — and the research behind it challenges some of the most common assumptions in political media buying.
The core question: does buying CTV inventory across 35+ ad exchanges outperform a curated, single-exchange strategy?

We designed a controlled test to find out. The short answer: no. Strategic curation delivered a ~12% cost advantage — the kind of efficiency that translates to seven figures on a large buy.

This type of testing is what makes us the best at what we do: We're challenging assumptions, and it's manifesting itself in more efficient media and better advertising performance.

➡️ Full study: imge.com/journal/ad-exchange-strategy-whitepaper

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1401 H Street NW, Suite 550
Washington D.C., DC
20005

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Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

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