Red Rooster Coffee Roaster

Red Rooster Coffee Roaster We source all of our coffee transparently, meaning we use Organic coffees for all of our blends and many of our single origins.

When our coffees are not Organic they are of premium quality and sourced directly from producers. Established in 2010, Red Rooster was created with the notion of roasting excellent coffee for the owner’s existing coffee house (Black Water Loft). Co-owners Haden Polseno-Hensley and Rose McCutchan soon found that their passion for carefully sourced and meticulously roasted specialty coffee was share

d by customers around the region. Today, Red Rooster is one of the country’s premier specialty coffee roasting companies. We source all of our coffee as responsibly as possible, meaning we use Organic and Fair Trade coffees for all of our blends and many of our single origins. When our coffees are not Organic or Fair Trade, they are of premium quality, transparently sourced from estates and farms that are known to treat workers equitably and take care of the land. In some cases we are even able to buy coffee from farmers and traders in the country of origin, meaning more money flows into the country and farmers can take better care of their coffee trees and their families. We have always strived to operate sustainably in our daily operations by offering biodegradable coffee bags, having our bags hand-printed locally using water-based inks, composting our chaff with local organic farms, and minimizing our footprint by recycling and reusing within our facilities. In fact, our co-owner, Haden, was a founding member and president of the local sustainability non-profit, SustainFloyd. As a family business, we have always strived to do our part to help create a vibrant local community by hiring locally, providing a living wage and health care to our employees, contributing to local charities, and participating in local fundraisers all with the intention of developing into an economic and social anchor in our small rural community.

Specialty Summer Drinks are here! 🌞😎Carrot Cake Iced Latte – by RielyA delicious blend of carrot, brown sugar and baking...
06/22/2026

Specialty Summer Drinks are here! 🌞😎

Carrot Cake Iced Latte – by Riely
A delicious blend of carrot, brown sugar and baking spices paired with Wax Wing espresso and topped with a decadent cream cheese cold foam.

Peaches & Cream Oolong – by Madison
Our cold steeped Dragon's Tooth Oolong green tea layered with our house-made Summer Peach cold foam.

Blueberry Lavender Iced Matcha – by Mary
This blueberry lavender syrup is the perfect blend of sweet, fruity and floral. When layered with your choice of milk and blended with matcha, this drink tastes just like Fruit Loop cereal!

Blackberry Lemon Sage Espresso Tonic – by Eva & Mary
Blackberry & Sage lemonade topped with tonic water and Wax Wing espresso. This drink is tangy, sweet and perfectly refreshing for a hot summer day.

Blackberry Sage Sparkling Lemonade – by Eva & Mary
House-made Blackberry & Sage lemonade blended with sparkling water for a refreshing non-caffeinated option!

Shoutout to all the folks in production making the dream of delivering freshly roasted specialty coffee to people every ...
06/19/2026

Shoutout to all the folks in production making the dream of delivering freshly roasted specialty coffee to people every day possible!

Coming to Floyd this weekend? Stop by our cafe to pick up some tasty treats and a gift or two for Dad. 10% off bags of c...
06/19/2026

Coming to Floyd this weekend? Stop by our cafe to pick up some tasty treats and a gift or two for Dad. 10% off bags of coffee and 15% off merch, grocery and gifts.

HOURS
Friday (6/19) 7AM - 5PM
Saturday (6/20) 8AM - 3PM
Closed Sunday

GET HERE: https://maps.app.goo.gl/7xHJ9xMacipZMygP7

Sale excludes cafe drinks, grab-and-go foods, and gift cards.

06/15/2026

Our new Ethiopia Refisa West Arsi Washed brings a sweet, fruity aroma backed by layers of jasmine, white peach, caramel, and black tea. Bright, floral, and incredibly clean.

Available now while supplies last!

Bing cherry syrup. Mango fruit jerky. Devil's food cake.This isn't your average Peru.Our newest single origin is sweet, ...
06/12/2026

Bing cherry syrup. Mango fruit jerky. Devil's food cake.

This isn't your average Peru.

Our newest single origin is sweet, juicy, and intensely flavorful with a rich finish that keeps you coming back for another sip.

Our hearts are heavy as we mourn the sudden passing of our friend and colleague, Susan Paxson. Sue joined our staff near...
06/09/2026

Our hearts are heavy as we mourn the sudden passing of our friend and colleague, Susan Paxson.

Sue joined our staff nearly 4 years ago as an assistant teacher at our onsite childcare facility. "Old school" in the very best way, Sue brought decades of experience to Yellow Hen along with heaping tablespoons of good advice. Not much of a coffee drinker, Sue liked iced black tea with a splash of lemonade and the occasional baked treat from the cafe.

In an effort to expand the culinary minds of our children, Sue shared her international snack box that offered treats from countries around the world. From Italy to Thailand, she brought the globe to our little corner of the world. Speaking of bringing things, it was always fun when she brought her beloved pup, Penny. Sue loved animals and had a soft spot for the underdog - or cat - or litter(s) of kittens. She would probably have a zoo if her husband agreed. :)

When it came to crafting, Sue's imagination knew no bounds. She wasn't afraid of making a mess and our children loved her for it. If a glue gun could be incorporated, she found a way.

In 2025, Sue became co-director of Yellow Hen. Not afraid of a challenge, Sue stepped into the role with enthusiasm and all of the stick-to-it-iveness that she brought from Iowa. While it's true that Sue was our coworker, she became more like a bonus grandmother to so many of our families.

We know that children are resilient and that time will help to ease this ache. We also know that life is short and you never know when you say goodbye for the last time.

Thank you for guiding our children and igniting their imaginations. See you tomorrow, Sue.

p.s. We'll try to remember the forms you've so patiently reminded us to sign and return.

https://maberryfuneralhome.blogspot.com/2026/06/susan-kay-paxson.html?m=1

06/08/2026

From the highlands of Peru comes a coffee that drinks more like dessert.

Sweet, fruity, and delightfully boozy, this Extended Fermentation Natural bursts with notes of bing cherry syrup,
strawberry preserves, mango fruit jerky, and creamy devil's food cake.

Available now while it lasts.

Some coffees are subtle. This isn't one of them.Our newest Trust the Process drop is one you won't want to miss!Edwin No...
06/05/2026

Some coffees are subtle. This isn't one of them.

Our newest Trust the Process drop is one you won't want to miss!

Edwin Noreña's latest experimental release is packed with notes of caramel apple, apple candy, and bright mojito-like sweetness, all wrapped in a complex co-fermentation process that pushes the boundaries of flavor.

A coffee for the curious. Available while it lasts.

06/03/2026

Trust the Process is Back! ☕️

Our latest microlot from Edwin Noreña is a wild ride of flavor, crafted through an experimental three-stage honey co-ferment process.

Expect notes of caramel apple, apple Jolly Rancher, mojito, and a sweet floral aroma that lingers long after the last sip.

Limited release. Grab a bag while it lasts.

Spring is still popping at Red Rooster. 🌸Our new merch collection is inspired by the blooms and colors of the Blue Ridge...
06/02/2026

Spring is still popping at Red Rooster. 🌸

Our new merch collection is inspired by the blooms and colors of the Blue Ridge in springtime; dogwoods, flame azalea, trillium, and redbuds all featured across a fresh lineup of apparel and accessories.

AVAILABLE NOW:
• Insulated Flip Tumbler by .co (pictured)
• Tote bag
• Handmade Ceramic Tumbler

COMING SOON!
• Sweatshirts
• Tees + tanks
• Kids tees for the little ones

HUGE thanks to Erica at for bringing our ideas to life. ❤️ Keep an eye out as new pieces continue to arrive throughout Summer!

Address

823 E. Main Street
Floyd, VA
24091

Opening Hours

Monday 7am - 5pm
Tuesday 7am - 5pm
Wednesday 7am - 5pm
Thursday 7am - 5pm
Friday 7am - 12pm
Saturday 8am - 3pm

Telephone

+15407457338

Website

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