Black Shoe Hospitality

Black Shoe Hospitality Happy people. Making people happy. Sign up for our Best Guest Club. That’s the kind of hospitality we believe in.

We believe in the joy of a good meal, the comfort of community, and the satisfaction of service done right.
2x Semifinalist for Outstanding Restaurateur by the James Beard Foundation. Black Shoe Hospitality is a Milwaukee family of restaurants built on good food, honest work, and heartfelt hospitality. Our name pays tribute to the black shoes worn by cooks and servers everywhere—sturdy, timeless, and built for a job well done. Since 2007, we’ve grown from Maxie’s, known for bold Southern flavors and lively celebrations like Mardi Gras and Derby Day, to Blue’s Egg + Bakery, a modern take on American brunch with a dedicated bakery, and Story Hill BKC, a neighborhood restaurant with a passion for seasonal cooking and a built-in bottle shop. Black Shoe Catering brings inspiration from our kitchens to parties, weddings, and events throughout Southeastern Wisconsin. We’ve been honored as two-time semifinalists for the James Beard Award for Outstanding Restaurateur.

Can’t wait to dig into Blue’s Egg Monkey Bread at American Family Field while watching the Milwaukee Brewers this postse...
09/30/2026

Can’t wait to dig into Blue’s Egg Monkey Bread at American Family Field while watching the Milwaukee Brewers this postseason! ⚾️

And Joe created a new burger you’re definitely going to want to check out. 🍔

Planning a party or tailgating setup? Maxie's To-Go Catering delivers Southern spreads straight to your door (or availab...
09/23/2026

Planning a party or tailgating setup? Maxie's To-Go Catering delivers Southern spreads straight to your door (or available for pick up starting at 11 AM, Mon-Sat). Just order online with 48 hours notice, give 'em a call if you need delivery! 🍗✨

Freshwater Food & W**e Festival is happening!Pearl & Pop is covered. We have a tent in front of our food truck so you do...
09/19/2026

Freshwater Food & W**e Festival is happening!

Pearl & Pop is covered. We have a tent in front of our food truck so you don’t have to wait in the rain (if it happens to rain, which it won’t).

The food is great. The w**e is flowing. The lakefront is where to be this weekend!

Freshwater Food & W**e

Milwaukee, get ready! We are taking over the waterfront at Henry Maier Festival Park this weekend for the FIRST EVER Fre...
09/17/2026

Milwaukee, get ready! We are taking over the waterfront at Henry Maier Festival Park this weekend for the FIRST EVER Freshwater Food & W**e Festival! Find us shucking fresh oysters at the Pearl & Pop area, grab food at our food truck, and treat yourself to cookies, pie, and cake slices from Blue's Bakery! 🦪🍰🍷

Did you know Maxie's has something special every night of the week? From Monday Night Jazz to 1/2 Price Bottle W**e Down...
09/15/2026

Did you know Maxie's has something special every night of the week? From Monday Night Jazz to 1/2 Price Bottle W**e Down Thursdays! Plus, don't miss Happy Hour from 4-6 PM featuring our proprietary Pearl Rouge oysters for just $2 each. 🦪🥂

We’re back for TosaFest Day ✌️Stop by, get some jambalaya and pulled pork and say hello! We also have kick ass Bourbon C...
09/12/2026

We’re back for TosaFest Day ✌️

Stop by, get some jambalaya and pulled pork and say hello! We also have kick ass Bourbon Chocolate Chip Cookies from Blue’s Bakery 🍪

Big weekend ahead in Tosa! Catch the Black Shoe Food Truck at TosaFest Sept 11–12 serving up crowd favorites! 🍤 On Satur...
09/10/2026

Big weekend ahead in Tosa! Catch the Black Shoe Food Truck at TosaFest Sept 11–12 serving up crowd favorites! 🍤 On Saturday, Sept 12, our Tosa Farmers Market stand will feature bakery items only—snag scratch-made pies by the slice and fresh bread!

Reminder: All Black Shoe restaurants will be closed Monday, Sept 7, and Tuesday, Sept 8 for our annual Staff Appreciatio...
09/06/2026

Reminder: All Black Shoe restaurants will be closed Monday, Sept 7, and Tuesday, Sept 8 for our annual Staff Appreciation Party! We'll be back open with normal hours on Wednesday, Sept 9.

Thank you to our incredible crew! 🎉

See you all tomorrow night! 🎵😎🕺
07/21/2026

See you all tomorrow night! 🎵😎🕺

Black Shoe Hospitality—one of Tosa Tonight’s longest Presenting Sponsors and purveyors of fine food—along with our Signature Sponsors are bringing Wauwatosa an evening of the finest local (and global) bluegrass jams this side of the equator. Come to think of it… 𝐁𝐥𝐚𝐜𝐤 Shoe is bringing the 𝐛𝐥𝐮𝐞grass. Call this our “Black and Blue” night!

Who remembers Valley Fox at Tosa Tonight in 2023? Anyone? You’d be forgiven if you cannot remember. Valley Fox was added to the lineup with W***y Porter as our rainout makeup date. The show was August 23 and Wauwatosa's high temperature reached 101℉. At 6 o’clock, when Valley Fox took the stage, it was every degree of 101. Sweltering.

We always wanted to bring them back for all to hear and in front of CHICKEN WIRE EMPIRE on July 22nd, what a perfect chance to make this happen.

Speaking of bands that got the short-end due to Wauwatosa Summer weather, Chicken Wire Empire was also one of those bands we had on the schedule in 2025 that got canceled due to torrential rains.

Chicken Wire Empire blazes their own path in bluegrass music. Rooted in the Wisconsin scene, the band brings a passionate energy to the most beloved elements of bluegrass. Led by a lifetime of dedicated musicianship, CWE’s edge-of-your-seat liveliness is a nod to bluegrass history and the soul of their original sound.

This night of Black and Blue is going to be one to remember!

At Black Shoe Hospitality, our guests feel like the most important people in the room because of the incredible team mem...
05/18/2026

At Black Shoe Hospitality, our guests feel like the most important people in the room because of the incredible team members standing behind our counters, kitchens, and tables.
This month, we are incredibly proud to honor our latest Black Shoe Big Shots:
👟 Kaitlyn Munger – Maxie’s ()
👟 Jaime Zomors – Blue’s Egg + Bakery ()
👟 Vivian Alvarez – Story Hill BKC ()
We also want to give a massive round of applause to Vivian for achieving a Black Shoe first: winning back-to-back Big Shot awards at two of our different restaurants 👏🏆

Thank you, Kaitlyn, Jaime, and Vivian, for your outstanding leadership, high energy, and commitment to making every dining experience memorable. 🖤

Address

320 N 77th Street
Milwaukee, WI
53213

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