Belkins

03/19/2026

Which B2B Marketing Channels Deserve Budget in 2026?
85% of marketing leaders are stuck in the “good enough” zone — running too many channels, getting moderate results, and heading into 2026 with the same budget blueprint as last year.

This session is for the ones who want to be in the other 15%.

We surveyed 100+ B2B marketing leaders to find out exactly where budgets go, which channels are actually delivering, and what separates top performers from everyone else.

On March 18th, we’re sharing those findings live — with two people who’ve put these decisions into practice at the highest level.

What you’ll gain:
- The budget allocation strategy that separates the top 15% — learn why most marketing leaders stay stuck in the “good enough” zone and what it takes to break out of it

- How to avoid the $100K+ budget mistake — which channels look great in strategy decks but quietly underdeliver, and where smart teams are cutting spend in 2026

- AI’s real impact on channel value — which digital channels will see the biggest multiplier effects in the next 24 months, and how to position your team before it becomes table stakes

- What Gong and Belkins actually did — the real channel decisions behind two of B2B’s most recognized growth stories, and what they’re prioritizing in 2026

- Live Q&A — a rare chance to put your specific budget questions to someone who’s allocated tens of millions in marketing spend and built one of B2B’s most celebrated brands from scratch. Priceless advice, available to anyone in the room.

Meet your speakers:

Udi Ledergor joined Gong as employee #13 and first marketing hire. He helped define and dominate the revenue intelligence category, taking the company from a few hundred thousand to hundreds of millions in annual revenue and a multi-billion dollar valuation. Author of Courageous Marketing, five-time B2B marketing leader, angel investor.

You can imagine he has a few priceless pieces of advice to share — the kind you can implement immediately in your own business.

Michael Maximoff is the Co-Founder and Chief Growth Officer of Belkins — the #1 ranked appointment-setting agency, with 1,000+ clients across 50+ industries and a 95% client retention rate. He has spent years helping B2B companies build and scale their pipeline, and he knows firsthand what separates the channel strategies that compound from the ones that quietly drain budget.

Tuesday, March 19th, 2026
11 AM PT / 2 PM ET
Free | Live | Limited spots

One hour on March 18th could reshape how you spend the rest of your year. Register now – https://belkins.io/webinars/b2b-marketing-channels-2026

08/29/2024

🌟 Say hey to Ostap!

From diving into his role as an SDR Trainee back in May 2021 to leveling up as a Junior Account Manager, Ostap’s journey at Belkins is the ultimate glow-up! 🌱

We chatted with him about the highs, the learning curves, and all the epic moments in between.

07/09/2024

Tired of chasing leads that never convert?

Let us take appointment setting off your plate and put qualified prospects in your calendar!

We’ve got a team of experts and the right suite of tools and channels to

→ connect you with the right people
→ spark real conversations about your products or services

Over the past 7 years, we matched over 1000 businesses with their potential clients, driving multi-million dollar revenue for them. Are you next?

Let’s chat about how we can help you achieve your sales goals 👇🏻

Revitalize your sales with #1 appointment-setting agency. Get 20+ guaranteed monthly meetings with qualified warmed up leads.

07/03/2024

We’ve crushed it in just 7 years, but we’re not stopping here.

Our new mission?

Grow into a $100 million company in 5 years 🚀

We also want to be a one-stop shop for our clients, offering everything they need (and maybe even what they didn’t know they needed) to succeed.

Such an ambitious goal requires equally ambitious moves. That’s why we’re pushing the boundaries by:

→ Going beyond just lead generation
→ Building a powerful suite of digital marketing tools and resources
→ Seeking out fellow agencies who are ready to join the ride

Sounds like you?

Check out the full press release and let’s chat!
⬇️⬇️⬇️

https://belkins.io/news-and-press/belkins-evolution-from-agency-to-group

06/06/2024

Dreamdata’s LinkedIn ads. Hilarious, right?

They’re, like, the perfect blend of smart, funny, and click-worthy.

No wonder we had to snag Laura Erdem, Dreamdata’s Head of Sales, to uncover the magic behind their creative approach to lead generation. But Laura went even further and stunned us with insights into social selling, killer marketing tactics, and even career wisdom.

So, this episode is packed with actionable tips on:

👉🏻 Unconventional marketing approaches that’ll make your competitors do a double-take
👉🏻 Balancing processes and creativity
👉🏻 Booking meetings like a pro and crushing those sales goals
👉🏻 Finding that elusive work-life balance
👉🏻 And using video to skyrocket your marketing

Plus, they discuss the ever-blurring line between sales and marketing, the importance of teamwork, and the best ways to convert leads into loyal customers.

Watch it here:

Want to build real connections with your customers?In this episode, we dive into the world of social selling with Laura Erdem, Head of Sales at Dreamdata. La...

06/05/2024

Guess what’s coming your way this June? Yep, our vacancy digest is dropping soon in your inbox! 📩

Get ready to snag some seriously awesome opportunities - whether you’re a sales ninja, analytics whiz, or research master, we’ve got something special just for you. Don’t snooze on this - keep those peepers peeled for our email! 💼✨

06/05/2024

Even top agencies face challenges with upset clients. It’s all about how you handle them! 🌟

At Belkins, we’ve mastered the art of maintaining a churn rate below 11% over the last seven years. Today, together with our partners at Expandi, we’re excited to share key strategies for turning dissatisfied clients into opportunities for growth. 📈

🔑 Key takeaway: Ditch the scripts! Every client’s situation is unique. Instead, arm yourself with thoughtful questions to uncover the root of their dissatisfaction and tailor your approach accordingly. 🎯

06/05/2024

Struggling with spam filters? Warm-up tools might not be the answer.

Our founder, Vladyslav Podoliako, dives deep into the world of email deliverability in a new article. Did you know warm-up tools only address a small part of the iceberg?

Discover the 4 pillars of email deliverability and how to achieve that sweet, sweet 96% inbox placement rate. Learn more in the full article: https://martech.org/email-deliverability-vs-email-warmup-which-can-skyrocket-your-outreach-efforts/

05/30/2024

Focus.

That’s the key point for any activity [and company] to succeed.

Taking everything for granted can overlap you. Spreading too thin can tear your business to pieces.

We talked with Krish Ramineni from Fireflies.ai about how staying focused and embracing innovation can help outdo the competition and much more.

05/29/2024

Remember yesterday’s chat about dealing with unsatisfied clients?

Well, your feedback got us thinking — maybe we can tackle this from a different angle.

One key takeaway from the article was all about being proactive — how to stop those issues before they even start.

So, today, we’re dropping a killer onboarding checklist to make your clients happy from the get-go!

Grab your free copy here ➡️

Simplify your client onboarding process with our easy-to-use one-page doc. Build successful relationships - download our client onboarding checklist template.

05/28/2024

Even the best lead gen agencies face unhappy clients. But what if it could actually strengthen your relationship? 🤔

Our co-founder, Michael Maximoff, recently shared with Expandi.io how to not only de-escalate the situation but also turn a frown upside down and even strengthen your client relationships. Here’s how to keep your clients happy ever after: https://expandi.io/blog/dealing-with-unhappy-clients/

We’re also craving to hear your real-life stories on how you managed the upset clients! Leave them in the comments 👇🏻

Learn how to de-escalate the situation, understand the client’s concerns, and find a solution together. Get extra tips to rebuild trust and prevent future issues.

05/24/2024

Tune in to our new podcast episode! 🔥

This time, we chat with Krish Ramineni, the Co-founder and CEO at Fireflies.

We discuss:

🔸 Remote work culture and how to build it
🔸 Strategies for staying ahead in the market through strategy and innovation
🔸 Building a successful and sustainable business model for startups

On top of that, Michael Maximoff and Krish explore the broader AI market landscape, including future trends, challenges, and opportunities.

And share your thoughts in the comments 👇🏻

How did Fireflies thrive during the pandemic and what does the future hold for AI in business?In this episode, Krish Ramineni, the CEO of Fireflies shares hi...