08/02/2026
As we progress with the building of Mateo’s we want to share a little bit of the history and heart behind the concept.
“In 1992, Ernesto Rocha moved to Idaho after working with his brothers, Victor and Alex, at Celia’s. Victor and Alex got involved in the business too — growing Casa Mexico to four locations. Now, Jair is teaming with his dad for Mateo’s.
Fernandez, the front-of-house manager at Eagle Casa Mexico, is bringing in his roots as well. Jair Rocha said Fernandez’s great-grandpa owned a popular chain of theaters in Mexico, and some of that decor will be woven into Mateo’s.“
A new Mexican restaurant with longtime roots in Boise, the Bay Area of California, and Mexico itself is planned for Boise’s Barber Valley. Jair Rocha, his dad Victor Rocha, and partner Eduardo Fernandez are working on a new restaurant concept they are calling Mateo’s — but you might be familia...
