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The insights, news, and inspiration you need to help your message be heard on Spotify.

01/10/2026

Want a peak behind the curtain at who’s listening to Spotify? 👀

Before you hit go on your next campaign on Spotify check out the Audience Explorer.

It’s a new free feature on Spotify Advertising that gives you a closer look at all the fandoms and their behaviors backed by real listener data.

Start with a description of your brand or campaign goals, then explore audience archetypes and insights into demographics, listening behaviors, streaming habits, and more.

Check it out at the link in bio 🔗

29/09/2026

Attention all agency teams! Your first Spotify Advertising Academy lesson starts now! 📚

Today’s topic: All things audience

Swipe through for a preview of what you’ll learn in the very first course, Spotify Advertising Fundamentals.

Ready to learn more and earn your badge? Get started at the link in bio 📝

24/09/2026

On any given day tons of fans representing all different types of fandoms are pressing play on Spotify.

But who are they?

What do they rock out to at 5 pm?
How about at 2 am?
Do they like comedy podcasts?
How can your brand meet them where they already are?

Our new ✨Audience Explorer✨ answers those questions and gives advertisers a closer look at the different fans right here on Spotify. It’ll give you fresh insights based on real listener data you can apply to your next campaign. Think of it as an insightful moodboard for your media campaign.

Take Country music fans for example. They show up and show out on Spotify, album drop after drop, and over 199 million country fans tune into podcasts.

Kick off your next campaign with real audience insights at the link in bio!

Source: Spotify First-Party Data, 2024 7. Nielsen Podcasting Today, August 2024

21/09/2026

When Xavier “X” Jernigan says you should be at an event, you *definitely* should be there. 🫡🫡

Join our upcoming Spotify Sessions on September 30 to learn how leading brands are putting fandom to work on Spotify to drive real results, discover creative ways to surround fandom across audio, video and display, get an exclusive look at Spotify Ads Manager tools built to simplify campaign setup and performance, and enter to win some serious prizes and much more!

If you haven’t RSVP’D yet for our biggest advertiser event of the year, save your spot now at the link in bio.

16/09/2026

knows how to keep fans listening and laughing.

And he’s far from the only one. Across Spotify, creators, artists, and hosts keep fans engaged and coming back for more. That fandom delivers for brands too, with a +7pp increase in purchase intent from ads viewed on Spotify compared to competitors.

And there’s more to come with Romesh. Starting October 1, Spotify will become the exclusive direct advertising sales partner for through our partnership with .

Meet fans where they already are. Download Romesh’s fans and brands brief for tips on making the most of their attention at the link in bio.

11/09/2026

What does fandom mean for marketers today? Bridget Evans, Global Head of Advertising Business Marketing at Spotify, has a few thoughts. 👀

Join us September 30 for our live virtual event where you’ll hear from Bridget and more Spotify experts (and a few surprise guests!) how your brand can show up in the moments that matter to fans.

You’ll leave with new ideas you can bring to your next campaign and an exclusive look at the latest Spotify Ads Manager tools built to simplify campaign setup and performance.

🎬 Click the link in bio to save your spot. See you soon!

25/08/2026

Trust is hard to earn online. Podcast hosts have already done a lot of that work.

In a recent episode of Creative Lab Presents, Rachel Karten shares why that relationship makes podcast hosts such compelling partners for brands and what marketers can learn from the way they connect with their audiences.

Hear Rachel’s take on podcasts advertising and plenty more on creativity, attention, and all things social at the link in our bio.

19/08/2026

For LP Giobbi creativity leaves room for improvisation, but there’s always an emotional core.

In this episode of Creative Lab Presents, the producer, DJ, and Global Music Director for W Hotels shares how that philosophy shapes her work, the community she’s building around artists she believes in, and her approach to working with brands.

It’s a conversation about creativity from the artist’s perspective, with plenty for marketers and creatives to take back to their own work.

🎧 Stream the full conversation with the link in bio

12/08/2026

Finding the right creative partner shouldn’t be the hardest part of bringing your next campaign to life.

With the Spotify Partner Network, tell us about your campaign and what you’re looking for, and we’ll recommend vetted creative partners that fit your needs. Explore their profiles, compare what each has to offer, and send your brief to one or multiple partners when you’re ready.

Whether you know exactly what you need or are still figuring out where to start, the Partner Network gives you an easy way to create campaigns that cut through the noise.

Explore the Spotify Partner Network at the link in bio

05/08/2026

Every day, millions of fans come to Spotify to connect with the creators and artists they love. We’re continuing to grow our automated advertising offering so brands have even more ways to reach fans, create faster and easier, and measure what matters through trusted partners and performance tools.

Here’s a sneak peak at what’s new:
🌍Podcasts are now available across 36+ additional markets
🚘In-car targeting for programmatic campaigns
💡Need an audio asset? Easily create and now download audio ads with our Gen AI tools
🔒Pre-bid podcast brand safety capabilities with trusted third-party partners through The Trade Desk

Dive into the full updates with the link in bio 🎶

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