25/10/2026
DDW 2026 Participant: Holland Expat Center South & Spiekkleding | Praat Nederlands met me
A quick peek helps you speak
Internationals are often afraid of mispronouncing something, prompting Dutch people to quickly switch to English. Although learning Dutch is not easy, speaking the language is one of the best ways for newcomers to feel at home. So-called spiek (‘speak and cheat’) products lend a helping hand: wearable cheat sheets incorporated into umbrellas, board games, scarves and bags. Holland Expat Center South joined forces with design studio Spiekkleding to develop a series of these spiek products. Scarves and umbrellas feature commonly used phrases in different languages, written out phonetically. At key moments, they remind users of useful Dutch words and phrases, lowering the threshold for actually speaking the language.
Holland Expat Center South (HECS), which provides information and advice to internationals, is based in the province of Noord-Brabant. This non-
profit government organisation supports internationals, their families and employers before, during and after their arrival in the Netherlands, helping them quickly and easily find their way in Brabant. Spiekkleding is a design studio that helps newcomers learn to speak Dutch through clothing and accessories that provide a timely ‘language nudge’ in just the right place.
spiekkleding, Holland Expat Center South
CO-CREATED BY Tom Djajadiningrat, Ineke Neutelings
THANKS Holland Expat Center South
Photo by: maria daniela palomá iriarte