09/06/2026
After 2 years of Emi’s Crunch, we finally have a logo that truly tells our story. 🤍
Over the past few weeks, I’ve been working closely with an amazing designer , and seeing this come to life feels incredibly special.
Of course, the star of the logo is our bestselling Salt Bread. 🥐 It wasn’t there from the beginning, but it became the bread that helped me find my direction again when I felt lost and uncertain. It reminded me why I fell in love with baking and inspired me to make every single piece as amazing as the last.
At the bottom of the logo are two very important members of my family.
🐶 Bubbles has been by my side for the past 8 years. Although age has made her a little slower and she’s slowly losing sight in one eye, she still comes running every time we call her name. She has grown up with me through so many chapters of life, and her loyalty and love mean more to me than words can describe.
🐱 Butter, my British Shorthair, joined our family earlier this year and is now 11 months old. He’s the gentlest and sweetest little boy who loves being close to us at all times. At home he’s incredibly affectionate, but around strangers he gets shy and usually disappears to find a hiding spot. 😂
Including Bubbles and Butter in this logo was something I really wanted because they are my first dog and my first cat—the two little souls who have brought so much happiness, comfort, and love into my life.
This logo is more than a design—it’s a reminder of where Emi’s Crunch started, how far we’ve come, and the love that has shaped this journey.
As we move forward, Salt Bread will always remain our staple, but we’re also excited to bring you many new breads, pastries, and creations that we’ve been working on behind the scenes.
Thank you for supporting Emi’s Crunch throughout these past two years. Whether you’ve been here since day one or have only recently discovered us, you’ve become part of this journey too.
Here’s to new beginnings and many more years ahead. 🤍🥐✨
With love,
Emily & the Emi’s Crunch family
