sensory ZERO - New Town Plaza

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sensory ZERO - New Town Plaza Coffee Roasters | All Day Dining

Shop 706, Level 7, New Town Plaza Phase 1, Shatin (Sha Tin Station Exit A3)
沙田 新城市廣場一期 7樓 706舖 (沙田站A3出口)

Our locations:
@ Eslite Bookstore, Cityplaza, Taikoo Shing
@ Lane Crawford, Canton Road, Tsim Sha Tsui
@ New Town Plaza, Shatin
@ 17W, Science Park, Pak Shek Kok
@ Olympian City 3, Kowloon
@ Jockey Club Turland, Kwun Tong
Specialty Coffee, Tea, Beer, Desserts, All Day Meals & Ice Cream
A new concept cafe built from ZERO brings you to the multi-dimension of SENSORY

22/09/2026

🎯呢個 Pause Game 竟然有 99%人fail?

神準 Pause 咖啡挑戰!呢杯sensory ZERO咖啡落得咁快☕️,你又可唔可以一 Pause 就將咖啡完美對中框框呢?🫵🏻😏

就睇下你屬唔屬於 1%反應王🤫成功對準記得吾好鬆手再Cap圖dm我地呀🔥

挑戰完,記得得閒嚟 sensory ZERO 飲杯咖啡嘆下啦!☕️🍰

🎯99% of people fail this?!

Challenge time! ☕️ This sensory ZERO coffee is dropping so fast—can you pause it right in the frame? 🫵🏻😏

Are you part of the 1% Reflex Masters? 🤫 Got a perfect match? Screenshot and DM us! 🔥

Then swing by sensory ZERO for a quick coffee break! ☕️🍰


15/09/2026

📢中環打工仔放Lunch有新地方去啦 🍽️☕✨

平時行過士丹利街,係咪以為呢度淨係得投注站呢🤣?其實行上 1 樓 同 2 樓,隱藏住一間超級驚喜嘅新餐廳 — TIC TAC ROOM!我地 sensory ZERO 團隊已經準備好一系列美食同咖啡等緊你地啦🌊~

TIC TAC ROOM 兩層設計各有特色,一樓主打簡約現代風,而二樓就行復古英倫感,氣氛Chill到爆🤤

我地設計左全新菜式,除咗有主打嘅和洋美食🍝🍱,仲有全新Crepe同甜品Items 🥞🍨 快啲過黎試下啦🥳

📍 TIC TAC ROOM 地址:
中環士丹利街10號香港賽馬會投注處 1樓及2樓 
(港鐵中環站 D2 出口,步行約 3 分鐘) 

📞電話: +852 3568 2598


📢 Central friends, you’ve got a new lunch spot to check out! 🍽️☕✨

Passing by Stanley Street, did you always think this was just a place for betting 🤣? Head up to the 1st and 2nd floors, and you’ll discover a surprising hidden spot — TIC TAC ROOM! The sensory ZERO team is all set with a fresh lineup of delicious food and specialty coffee waiting for you 🌊~

Both floors have their own unique design vibes: the 1st floor takes on a sleek, modern look, while the 2nd floor brings a retro British aesthetic with super chill vibes 🤤

We’ve also launched a brand-new menu featuring Japanese-Western fusion dishes 🍝🍱, along with an all-new selection of crepes and desserts 🥞🍨. Drop by and try them out today! 🥳 

📍 TIC TAC ROOM Address:
2/F, Hong Kong Jockey Club, 10-12 Stanley Street, Central
(Approx. 3-min walk from MTR Central Station Exit D2)

📞Phone: +852 3568 2598

🎓sensory ZERO x HKUST Business School 🎉 Back to School 補給站!
各位科大嘅同學仔,開學快樂啊🔥
9月1號開學日,sensory ZERO 團隊去咗科大商學院,為大家送上咖啡、熱辣辣燒賣...
07/09/2026

🎓sensory ZERO x HKUST Business School 🎉 Back to School 補給站!

各位科大嘅同學仔,開學快樂啊🔥

9月1號開學日,sensory ZERO 團隊去咗科大商學院,為大家送上咖啡、熱辣辣燒賣等等飲品同小食,俾大家放break既時候可以差差電💪🏻🔋

見到大家禁開心同踴躍支持,我地都非常滿足🤍 sensory ZERO好高興可以同大家一齊迎接新學年!祝各位同學科科GPA都爆4✨希望我地好快再返黎同大家見面啦🥳

記得 Follow 我哋 sensory ZERO 掌握最新資訊呀!


🎓 sensory ZERO x HKUST Business School 🎉 Back to School Fuel Station!

Happy new semester to all HKUST students! 🔥

On September 1st, sensory ZERO team dropped by HKUST Business School to dish out coffee, steaming hot siu mai, etc.. to help everyone recharge during their breaks! 💪🏻🔋

We were thrilled to see such amazing energy and support from you all! 🤍 sensory ZERO is super excited to kick off the new academic year with you. Wishing everyone a straight-A semester with a 4.0 GPA! ✨ Hope to see you guys again very soon! 🥳

Remember to follow sensory ZERO for the latest updates!

03/09/2026

TIC TAC ROOM by sensory ZERO 今日正式登場 ✨☕️

sensory ZERO同香港賽馬會合作嘅第 4 間餐廳 TIC TAC ROOM今日舉行拜神、剪綵儀式🥳我地宣佈1 樓同2 樓今日起正式全面開放啦🎉一齊睇片感受現場氣氛啦 🎥🔥

而作為中環嘅全新聚腳點,我地今次喺餐廳環境同餐牌上都落足心機!特別研發咗一系列全新菜式同精緻甜品 🍽️🍰,配埋招牌精品咖啡,無論係附近上班族放工 Chill 一 Chill,定係 Weekend 同朋友約會,呢度都係你最佳選擇!

快啲約埋朋友,過嚟中環搵我地試新 Menu 啦🥳

📍 TIC TAC ROOM 地址:
中環士丹利街10號香港賽馬會投注處 1樓及2樓 
(港鐵中環站 D2 出口,步行約 3 分鐘) 

TIC TAC ROOM by sensory ZERO is officially OPEN! ✨☕️

We’re thrilled to announce the launch of our 4th collaborative with The Hong Kong Jockey Club! 🎉 Both 1/F and 2/F at TIC TAC ROOM are now fully open. Check out the video for a recap of our opening ceremony and to feel the energy of our brand-new space! 🎥🔥

Designed as Central’s fresh new hangout spot, we’ve leveled up both the vibes and the menu. Expect an exclusive lineup of all-new savory dishes and exquisite desserts 🍽️🍰, perfectly paired with our signature specialty coffee. 

Whether you’re unwinding after work or gathering with friends over the weekend, TIC TAC ROOM is your go-to destination.

Tag your food buddies and join us in Central to experience the new menu today! ✨

📍 TIC TAC ROOM Address:
2/F, Hong Kong Jockey Club, 10-12 Stanley Street, Central
(Approx. 3-min walk from MTR Central Station Exit D2)



24/08/2026

坦白講,你今年真係仲想收到十幾盒月餅🥮?……

每年中秋唔係雙黃白蓮蓉就係奶黃🥲不如玩啲新意‼️今年揀由我地sensory ZERO x 日本頂級蛋「夢王」打造既呢盒【精品咖啡 ╳ 手工蜂巢蛋卷】中秋禮盒 ☕️🥚

禮盒內靈魂 Combo:

☕️sensory ZERO 掛耳咖啡包(兩款風味):sensory ZERO Blend + Chocolaty Blend
🥚夢王手工蜂巢蛋卷 (兩款口味) :原味 + 咖啡味

不論係買嚟送比俾客展現 Taste✨,定留俾自己做 Afternoon Tea,都完全無得頂~💯

早鳥優惠就快完結啦⏰‼️
早鳥優惠價: $168 (原價: $188)
期限: 即日起至 8 月 28 日 (星期五)

👉 即刻Click 入連結搶購啦!
https://shorturl.at/0mv3P 


Be honest... do you really want another box of mooncakes🥮?

Check out our sensory ZERO ╳ Yumeo [Specialty Coffee ╳ Artisanal Egg Rolls] Gift Box ‼️☕️🥚

Inside the Gift Box: 
☕️ sensory ZERO Coffee Drip Bags (two flavors) : sensory ZERO Blend & Chocolaty Blend 
🥚 Yumeo Honeycomb Egg Rolls (two flavors): Original & Coffee Flavors

Perfect for gifting with taste✨ or elevating your own afternoon tea break!💯

Early Bird Ending Soon! ⏰‼️
Early Bird Price: $168 (Orig. $188) 
Ends: Aug 28 (Fri)

👉 Shop now:
https://shorturl.at/0mv3P

 #中秋送禮

🏆 開心事,梗係要第一時間同大家分享!今年 sensory ZERO 拎到《新假期必吃食店大獎 2026》——「必吃 Cafe 編輯推介」🎉 感謝《新假期》編輯團隊嘅肯定🫶🏻亦感謝每位嚟過嘅客人,你地既每個留言同支持,我地收到曬‼️攞獎好開...
18/08/2026

🏆 開心事,梗係要第一時間同大家分享!

今年 sensory ZERO 拎到《新假期必吃食店大獎 2026》——「必吃 Cafe 編輯推介」🎉 感謝《新假期》編輯團隊嘅肯定🫶🏻亦感謝每位嚟過嘅客人,你地既每個留言同支持,我地收到曬‼️

攞獎好開心,但見到大家一次又一次返嚟,我地更開心🥹

多謝大家支持sensory ZERO ,我地會繼續努力做好每杯咖啡、每份食物☕️💛


🏆 Good news is meant to be shared right away!

We are thrilled to announce that sensory ZERO has won the “Must-Eat Cafe - Editor’s Choice” at the Weekend Weekly Best Restaurant Awards 2026! 🎉

A big thank you to the Weekend Weekly editorial team for the recognition 🫶🏻, and heartfelt gratitude to every guest who has visited us. We’ve received all your comments and support loud and clear‼️

Winning an award is amazing, but seeing you come back time and time again brings us even greater joy. 🥹

Thank you all for supporting sensory ZERO. We will keep striving to serve you the very best coffee and delicious food! ☕️💛

#新假期必吃食店大獎

🏆 2024 秘魯 COE 冠軍莊園!冠軍級 Geisha 到貨✨

平時飲開咖啡鍾意花果香嘅朋友注意啦🎉今次為大家揀咗嚟自秘魯 Finca El Mirador 莊園嘅 Geisha 豆,呢款水洗豆喺 2024 年攞咗 Cup of Ex...
14/08/2026

🏆 2024 秘魯 COE 冠軍莊園!冠軍級 Geisha 到貨✨

平時飲開咖啡鍾意花果香嘅朋友注意啦🎉今次為大家揀咗嚟自秘魯 Finca El Mirador 莊園嘅 Geisha 豆,呢款水洗豆喺 2024 年攞咗 Cup of Excellence (COE) 冠軍🏆,品質絕對有保證💯

入口第一下會飲到優雅嘅雞蛋花同金銀花香🌼,隨之而來係白桃嘅甜味🍑同柚子嘅Citrusy,甜感同酸度平衡得剛剛好⚖️,飲落去口感順滑,餘韻仲好乾淨!

🛒 現正發售中:
100g 樽裝豆 —— Chill 住享受冠軍級風味 🏆☕️

購買連結:
https://shorturl.at/PUgdT


🏆 2024 Peru COE Champion Geisha Arrived! ✨

Who doesn’t love geisha?! 🎉 We’ve brought you the winning Geisha washed from Peru’s Finca El Mirador—crowned 2024 Cup of Excellence (COE) Champion! 🏆💯

Enjoy gentle Plumeria and Honeysuckle floral notes 🌼, followed by juicy White Peach and refreshing Pomelo 🍑. Beautifully balanced, silky smooth, and super clean! 🤤✨

🛒 Available Now:
100g Bottled Beans — Chill out with champion-level flavor 🏆☕️

Shop Link:
https://shorturl.at/snQAN


07/08/2026

🎬 教你 1 分鐘行去 TIC TAC ROOM!

sensory zero 同馬會聯乘嘅全新餐廳 TIC TAC ROOM現正試業中,並將於 9 月正式開幕啦🎉

想知邊條路去最順暢?睇片跟住行就得啦!🚶‍♂️💨

唔止有全新空間,仲有 TIC TAC ROOM 獨家限定 Menu

必試推薦:
🍱 白醬油燒鰻魚定食
🍝 大滿足元貝檸檬香草牛油幼意粉
🐄 燒牛肉山配胡麻醬、溫泉蛋及椰菜絲沙律


📍TIC TAC ROOM 地址:
中環士丹利街10號香港賽馬會投注處2樓
(港鐵中環站 D2 出口, 步行約3分鐘)

☎️電話:+852 3569 2598

🕰️營業時間:
中午 12:00 - 晚上 21:30
(最後落單時間: 8:30pm)


🎬 1-min guide to TIC TAC ROOM!

sensory ZERO x HKJC’s brand-new spot, TIC TAC ROOM is now soft opening! Grand opening this September 🎉

Not sure how to get here? Follow along with this quick guide! 🚶‍♂️💨

Beyond our fresh new look, we’ve launched an exclusive TIC TAC ROOM menu! 🔥 Visit us today to try these location-only dishes! ✨

Must-try highlights:
🍱 Shiro shoyu grilled eel set meal
🍝 Lemon herb butter scallop spaghetti
🐄 Roasted beef mountain with Japanese sesame dressing, onsen egg & cabbage salad

📍 TIC TAC ROOM Address:
2/F, Hong Kong Jockey Club, 10-12 Stanley Street, Central
(Approx. 3-min walk from MTR Central Station Exit D2)

☎️Tel: +852 3569 2598

🕰️ Opening Hours:
12:00 PM – 9:30 PM
(Last order: 8:30 PM)


  #中環美食 

sensory ZERO 聯乘 日本夢王!精品咖啡 ╳ 手工蜂巢蛋卷 破浪登場今年中秋,唔想再送傳統月餅?大家比啲創意啦!sensory ZERO 聯乘日本頂級蛋「夢王」,直接將精品咖啡同極致酥脆蛋卷,打造出充滿態度嘅中秋禮盒。就等sens...
28/07/2026

sensory ZERO 聯乘 日本夢王!精品咖啡 ╳ 手工蜂巢蛋卷 破浪登場

今年中秋,唔想再送傳統月餅?大家比啲創意啦!

sensory ZERO 聯乘日本頂級蛋「夢王」,直接將精品咖啡同極致酥脆蛋卷,打造出充滿態度嘅中秋禮盒。就等sensory ZERO 帶你破浪前行,禮盒由內而外既精緻感,送禮自用都咁有 Taste!

盒內靈魂組合:
☕️sensory ZERO 掛耳咖啡包(兩款風味)
100% 阿拉比卡豆,解膩 Perfect Match
- sensory ZERO 拼配 (兩包) | House Blend 經典之作,入口平衡順滑
- Chocolaty 拼配 (兩包) | 濃郁朱古力風味,口感濃郁飽滿

🥚夢王手工蜂巢蛋卷 (兩款口味)
一口咬落,感受純粹酥脆
- 原味 (一包)| 經典濃郁蛋香,永不敗
- 咖啡味 (一包)| 散發細緻花果堅果韻,散發出淡淡的咖啡香

🔥 Early Bird 限定早鳥優惠
早鳥優惠: $168 (原價: $188)
優惠期限: 7 月 28 日 至 8 月 28 日

💡 限量發售,售完即止!
👉 即刻Click 入連結搶購啦!
https://shorturl.at/0mv3P

sensory ZERO ✕ Yumeo! Specialty Coffee ╳ Artisan Honeycomb Egg Rolls 🌊

Ditch the traditional mooncakes this Mid-Autumn!

sensory ZERO partners with Japan’s top egg brand “Yumeo”, combining specialty coffee and ultra-crispy egg rolls into a Mid-Autumn gift box full of attitude. Let sensory ZERO lead the wave with pure refinement inside and out — the ultimate taste statement for gifting or indulging!

The Tasting Pairing:
☕️ sensory ZERO Coffee Drip Bags (2 Flavors)
100% Arabica — the perfect match to cut through sweetness!
* sensory ZERO Blend (2 bags) | Signature House Blend, balanced & smooth.
* Chocolaty Blend (2 bags) | Rich chocolate notes, full-bodied & velvety.

🥚Yumeo Handmade Honeycomb Egg Rolls (2 Flavors)
Pure, unfiltered crispiness in every bite!
* Original | Classic, rich egg aroma.
* Coffee | Subtle floral and nutty notes—smooth and zero bitterness.

🔥 Early Bird Offer
Special Price: $168 (Reg. $188)
Period: July 28 – August 28

💡 Limited stock available!
👉 Click the link to order now
https://shorturl.at/0mv3P

#中秋禮盒 #中秋送禮 #手工蛋卷

🏇✨ sensory ZERO 聯乘馬會再開新店!🎉「TIC TAC ROOM」今日 Soft Launch 啦!✨☕️🥳 興奮宣佈!我哋 sensory ZERO 同香港賽馬會再度攜手,喺中環士丹利街投注處 2 樓嘅「TIC TAC RO...
27/07/2026

🏇✨ sensory ZERO 聯乘馬會再開新店!🎉「TIC TAC ROOM」今日 Soft Launch 啦!✨☕️

🥳 興奮宣佈!我哋 sensory ZERO 同香港賽馬會再度攜手,喺中環士丹利街投注處 2 樓嘅「TIC TAC ROOM」今日 (27/7)正式 Soft Launch同大家見面啦 🎉

延續 sensory ZERO 對餐飲嘅追求,TIC TAC ROOM 為你帶來精品咖啡☕️同一系列精心料理,梗有一款啱你心水!

新店融合復古與馬會元素,更有電視播放精彩賽事📺誠邀你過嚟嘆我哋嘅美食,享受最正嘅 chill time🍾

快啲mark低我哋既地址同營業時間,嚟 TIC TAC ROOM 打卡,體驗我哋為你精心打造嘅驚喜與美味啦!✨☕️🍝🏇

📍TIC TAC ROOM 地址:
中環士丹利街10號香港賽馬會投注處2樓
(港鐵中環站 D2 出口, 步行約3分鐘)

🕰️營業時間:
中午 12:00 - 晚上 21:30
(最後落單時間: 8:30pm)

🏇✨ sensory ZERO x HKJC is back! 🎉 TIC TAC ROOM soft launches today ✨
☕️ 🥳

We’re thrilled to partner with The Hong Kong Jockey Club once again! Located on 2/F of the HKJC Stanley Street Shop, TIC TAC ROOM is ready to welcome you! 🎉

Upholding sensory ZERO’s passion for food and coffee, TIC TAC ROOM serves specialty coffee ☕️ and gourmet dishes for every craving! 😋

With a classic vintage vibe and HKJC elements, the venue features live sports broadcasts 📺. Come enjoy great food with ultimate chill vibe! 🍾

Mark down our address and opening hours, and drop by today! ✨☕️🍝🏇

📍 TIC TAC ROOM Address:
2/F, Hong Kong Jockey Club, 10-12 Stanley Street, Central
(Approx. 3-min walk from MTR Central Station Exit D2)

🕰️ Opening Hours:
12:00 PM – 9:30 PM
(Last order: 8:30 PM)

#中環美食

Address

Shop 706, Level 7, New Town Plaza Phase 1
Maanshan

Opening Hours

Monday 11:00 - 22:00
Tuesday 11:00 - 22:00
Wednesday 11:00 - 22:00
Thursday 11:00 - 22:00
Friday 11:00 - 22:00
Saturday 10:00 - 22:00
Sunday 10:00 - 22:00

Telephone

+85228310880

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