Bright Brewery

Bright Brewery Mountaincrafted beers and experiences
🍺 Est. 2005
👊 Family-owned, fiercely independent
📍 Born, Bred, Brewed in Bright,Vic.
📍📍Prince Alfred Carlton
(4862)

Bright Brewery is a family-owned craft brewery, bar and restaurant located in the heart of beautiful Bright, Victoria. Inspired by the mountains, trails and alpine environment that surround Bright, we passionately craft and serve MountainCrafted beers that showcase our High Country home. Using natural ingredients, our hand-made beers are of the highest quality, with depth of flavour and genuine ch

aracter. We minimise the impact of our brewing on the environment by using solar power and pursuing sustainable practices, especially with the reuse of materials. Bright Brewery is a destination for experiencing the flavour, character and lifestyle of Victoria’s High Country, through tasting our beers and sharing a meal, while learning about brewing and soaking in everything that Bright and the great outdoors has to offer. Enjoy live music every Sunday afternoon from local and touring artists. You’ll find Bright Brewery beside the Bright Visitor Information Centre, overlooking the playground and Ovens River.

🏔️ FIRST WEEKLY WINNER, LOCKED IN! 🍻Congrats to our first Mountain Mates weekly winner @‌bethanyycampbell - 2 x XTM Perf...
13/08/2026

🏔️ FIRST WEEKLY WINNER, LOCKED IN! 🍻

Congrats to our first Mountain Mates weekly winner @‌bethanyycampbell - 2 x XTM Performance beanies + 2 x Bright Brewery 6-packs will be coming your way! Get the fire going, grab your mate, and enjoy 🔥

That's just week one done - more weekly beanie + beer drops still to come. If you’re after a warm noggin & some cold beers to share with a mate head to our Instagram page and:

📸 Follow Bright Brewery + XTM Performance
❤️ Like the Mountain Mates post
🏷️ Tag the mate you'd cross the mountain for a beer and a warm head with!

PSA the MAJOR prize is still up for grabs: $2,000 to spend at XTM Performance Online and 100 Bright beers for you and the crew. Massive.

🏆 MAJOR PRIZE ENTRY - head to https://bit.ly/4g05K9c to enter on our website (separate entry, so don't miss it!)

Because good mates share gear. Good mates share beer. And Mountain Mates share both.

Get amongst it before next week's draw 👊

🚨 MISSING IN ACTION …. AGAIN🚨Last known location: Bright, VIC.Current whereabouts: Unknown. 🌏A familiar favourite has pa...
12/08/2026

🚨 MISSING IN ACTION …. AGAIN🚨

Last known location: Bright, VIC.

Current whereabouts: Unknown. 🌏

A familiar favourite has packed its bags, picked up a new passport, and disappeared overseas. 🌏 But where in the world has our MIA gone?

Rumour has it our MIA will be resurfacing this month with a new accent from their travels and they’ve picked up some distinctive notes of white wine grapes, lychee, blackcurrant - can you guess where they’ve been?

Drop your best guesses below ⏬

If you've got any leads on where it's headed, leave your theories below.

The search won't last much longer...

Dust off your lederhosen, gather your crew, and get ready to say Prost! 🍻Bierfest is returning to Bright Brewery, bringi...
11/08/2026

Dust off your lederhosen, gather your crew, and get ready to say Prost! 🍻

Bierfest is returning to Bright Brewery, bringing Bavarian beer hall vibes to the High Country with steins, German-inspired eats, live entertainment, lawn games, and plenty of Festbier.

🎺 Live music by Squidjig and DJ Zabi
🍺 Ice-cold steins
🌭 German-inspired food
🏆 Best Dressed prizes
🎯 Games, competitions & family fun

Trust us, you won't want to miss this one.

📅Saturday October 24
🎟️ FREE ENTRY

More details, entertainment announcements, and event info coming soon... 👀

It’s mid-winter in the Victorian Alps and if you've been waiting for the perfect conditions, get ready... the storm of t...
10/08/2026

It’s mid-winter in the Victorian Alps and if you've been waiting for the perfect conditions, get ready... the storm of the season is about to hit! ❄️🌨️🏔️ Time to dust off your snow dance moves! 💃

Whether you've been finding your feet on the green runs, carving up the groomers, or absolutely sending it off side hits with your mates, winter is what you make of it. Maybe it's long chairlift chats, snowy hikes, or toboggan adventures with the kids. Whatever your style, we can all agree there's nothing better than a big day on the mountain followed by a proper après. (Enter: those epic Bright Brewery beer towers at the Frying Pan Inn at Falls Creek! 🍻)

Back in Bright, the fires are crackling, the mulled wine is flowing, and the porters and stouts are pouring. Live music fills the Brewery every Sunday, and we're well and truly embracing the chilly season up here!. 🍷🍺🔥

Sunday Sessions on the Hop Terrace might just be Bright’s longest running live music tradition - and we’re pretty proud ...
09/08/2026

Sunday Sessions on the Hop Terrace might just be Bright’s longest running live music tradition - and we’re pretty proud of that.

Every Sunday from 2–5pm, the terrace comes alive with an ever-changing lineup of upcoming talent and seasoned musicians, all bringing something a little different to the mountains. It’s a space where local legends and travelling artists share the same stage, and where plenty of people first discover their new favourite band.

It’s simple really: good music, good company, and a cold drink in hand at Bright Brewery. The perfect antidote to the Sunday scaries.

Rain, hail or shine (mostly shine, fingers crossed), we keep it rolling all year round - no tickets, no fuss, just great live music on the Hop Terrace.

If you’ve ever stumbled across a set here that made you stay for “just one more song,” or found a band you now follow everywhere, we’d love to hear it!

08/08/2026

For a town that lives and breathes the outdoors, protecting winter matters. 🏔️💙

In this chat with Ally Wilson from @‌protectourwintersaus, we explore the work POW is doing to tackle climate challenges, the realities facing Australia's snow seasons, and the actions we can all take to help.

We're proud to support the cause through our annual POW Beer, with proceeds helping drive real impact.

Because protecting winter isn't just for skiers and snowboarders, it's for everyone who loves the outdoors. 🌏💙🍻

07/08/2026

Happy International Beer Day!

There are a lot of reasons we love what we do at Bright, but at the heart of it all... we just really love making beer.

Our six core beers are the backbone of Bright Brewery, pouring all year round. But then there's the fun part... dreaming up, brewing and releasing seasonal beers every. single. month.

Scott and Fiona fired up the brewery back in 2005, so if you do the maths, that's one heck of a lot of beers we've brewed and sent out into the world into your hands! Some have become legends (hellooo Affogato Stout!). Some were wonderfully weird. Some absolutely flew. Others... well, let's just say they taught us a thing or two. (like don’t put pineapple in a beer).

Today we’re raising a glass to every one of them.

To the beers that popped. 🍻
To the beers that flopped. 🤷🍺
To the experiments, the favourites, the fresh hops, the dark beers, the hazies, the lagers and everything in between.

Let us know your favourites over the years and what you’re sharing with mates today!

Happy International Beer Day. Cheers! 🍻❤️

🏔️ TWO MOUNTAIN MATES. TWO WAYS TO WIN. 🍻We’ve teamed up with XTM Performance to celebrate everything we love about wint...
06/08/2026

🏔️ TWO MOUNTAIN MATES. TWO WAYS TO WIN. 🍻

We’ve teamed up with XTM Performance to celebrate everything we love about winter - epic days on the slopes & beers with your mates afterwards.

We've got the ultimate alpine giveaway up for grabs!

🏔️ MAJOR PRIZE
🍺 100 Bright Brewery beers
🎿 $2,000 to spend online at XTM Performance

Enter via https://bit.ly/4g05K9c
(link in comments)
PLUS...

🎁 WEEKLY PRIZES
We want to increase your chances of winning (cos who doesn’t love winning!) so every week we're giving away:

2 × XTM Performance beanies
2 × Bright Brewery 6-packs

To enter, head over to our Instagram page @‌brightbrewery and:

✔ Follow @‌xtm_performance & @‌brightbrewery on the gram
✔ Like the competition post
✔ Tag the mate you'd cross the mountain and share a beer with 🍻

Winter's better with your mates. Good luck! ❄️

Please note: Entries for the weekly prize must be made via Instagram.

Winter's better with your mates.

Good luck! ❄️

Victoria's High Country is one of Australia's premier cycling destinations, and we're proud to officially be recognised ...
03/08/2026

Victoria's High Country is one of Australia's premier cycling destinations, and we're proud to officially be recognised as a Ride High Country Preferred Business. 🚲🍻

Whether you're chasing singletrack, grinding gravel, clocking up road kms or simply cruising the areas iconic rail trail, we've got everything you (and your bike) need when you roll in.

✔️ Convenient bike parking & racking
💧 Water refill station
🔒 Bike locks available
🛠️ On-site bike mechanic station
🙌 Friendly team (including a few seriously handy riders) always happy to chat local trails, road rides, bike hire and servicing.

We're the perfect place to stop... or even better, the perfect place to finish. Roll in for a well-earned beer, long lunch or hearty dinner after a day exploring the High Country.

Cycling is part of our DNA. As proud supporters of Mystic Bike Park and the Alpine Cycling Club you'll find us cheering on riders, pouring post-ride beers and celebrating everything that makes this region one of Australia's best cycling destinations.

So whether you're into mountain biking, gravel, road cycling, family rides, or you're just the designated support crew for someone in lycra-we've got a seat, a beer and a warm welcome waiting.

See you after the ride. 🍺🚵

Happy International Day of Friendship!Look... we're fully aware this day is supposed to be about celebrating your best m...
30/07/2026

Happy International Day of Friendship!

Look... we're fully aware this day is supposed to be about celebrating your best mates.

But we're also a brewery.

So yes, we're absolutely going to piggyback this international day to talk about beer.

Because some of life's greatest friendships are built over one…right?

The mate who always shouts the first round. The one who convinces you to stay for "just one more". The crew you solve the world's problems with over a pint. The friendships that started as strangers at the bar and somehow turned into annual camping trips (up this way of course)

And then there's our friendship with beer itself. ❤️🍺

It's been a pretty solid relationship since 2005, and well, we don't see it ending anytime soon.

So today we're celebrating the people we share beers with, the stories that only happen over a pint, and the fact that we'll happily use just about any excuse to tell you about our beers.

International Day of Friendship? Sounds like a perfectly good reason to catch up with your favourite people over a Bright Brewery beer!

Let us know which Bright Beer you love sharing with a mate!

Address

121 Great Alpine Road
Bright, VIC
3741

Opening Hours

Monday 11:30am - 10pm
Tuesday 11:30am - 10pm
Wednesday 11:30am - 10pm
Thursday 11:30am - 10pm
Friday 11:30am - 10pm
Saturday 11:30am - 10pm
Sunday 11:30am - 10pm

Telephone

+61357551301

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