29/01/2022
In any city with a population of one million, there are more than 1,000 salons (in St. Petersburg - 2,500 thousand, in Moscow - more than 4,000 beauty salons). In any half-million city, the number of salons is measured in several hundred. And new ones continue to open. This is due to the fact that the growth of living standards and orientation towards European culture stimulate the dynamic development of the beauty industry in Russia. Today Russia occupies the 6th place in the world in the beauty market. The number of beauty salons and hairdressers is increasing day by day. So in major cities there are areas where almost every house has either a beauty salon or a hairdresser. The beauty industry market is growing by 25-30% annually. A crisis is not a crisis - people will always have their hair cut, and women always want to be beautiful (doing manicures and pedicures). And while this is relevant, this market will exist and you will always have income. From our experience of communicating with customers, we know that in many regions the problem with high-quality sharpening is very acute. This is the case even in many cities with a population of half a million, where there is simply no good sharpener, and the craftsmen have to take their tools to the nearest city with a population of one million, where you can still find someone who will sharpen the tool, and sharpen it the way he can, and the craftsmen do not have great choice. On average, every 50,000 people need at least one good sharpener.