Naomi Joe Coffee

Naomi Joe Coffee Tacoma’s best espresso

The last batch of Watermelon Crush has dropped. 🍉Watermelon Crush first appeared on our menu more than two years ago. We...
09/17/2026

The last batch of Watermelon Crush has dropped. 🍉

Watermelon Crush first appeared on our menu more than two years ago. We probably bought half as much coffee back then, and it probably stuck around three times as long.

But people remembered it. People kept asking about it. So this summer, we brought it back.

This time we bought more.

And you drank it faster.

Now it’s disappearing again, and we have no idea when we’ll make it again.

That’s how we want this menu to work.

Watermelon Crush is our fourth Futuristic Blend of 2026. We could be on our sixth, eighth, or twelfth by now. There’s no release calendar deciding that.

You are.

We intentionally don’t make enormous commitments to the coffees that go into these blends. We want the freedom to find an exciting crop, build something new around it, share it with you, and then move on to the next idea.

How quickly that happens depends entirely on how quickly you consume what we make.

A cup at our bar. A bag going home with someone in Tacoma. An online order headed across the country. A coffee shop somewhere making room for Naomi Joe on its menu.

It all makes the menu move.

The more places our coffee goes, the more room we have to take chances on interesting crops, chase new ideas, and turn more of those ideas into actual things you can obtain.

And every once in a while, you refuse to forget one of them.

So we bring it back.

Watermelon Crush got its encore. Now this is the last roast. 🍉

Drink it while it’s here.

Keeping the curious curious since 2021.

Big loves to Mac. ❤️Mac has seen some of the biggest changes around Naomi Joe.Through every weird stage of growth over t...
09/14/2026

Big loves to Mac. ❤️

Mac has seen some of the biggest changes around Naomi Joe.

Through every weird stage of growth over the past year and some months, every new system, new idea and “well, I guess we’re doing this now” moment, Mac has rolled with it and been there with us.

Nearly every part of Naomi Joe has been touched by the hands of this person.

Most recently, Mac has taken on even more in our new production space, essentially becoming the bridge between our two spaces. They tend to the weird little needs of both, run errands and deliveries, and help keep up with whatever projects we have going on.

That’s on top of the things they’ve already set the gold standard for, like packing online orders, training and getting us prepared for markets throughout the week.

They know how to drive a diesel Sprinter van, work a loading dock and a freight elevator, and they’ve been the person we can count on to unlock the massive building at 7 Seas Brewing Co. and get our mornings started for more mornings than I can count.

Working at Naomi Joe is an interesting job with lots of little quirks. We take whatever opportunities come our way, and if we don’t know how to do something, we figure it out together.

Mac has been figuring it out with us for a long time now.

Cheers to you, Mac. We are so happy to have you. You are truly the Swiss Army knife of Naomi Joe, and we appreciate the hell out of you. ❤️

F**k cancer. ❤️We’ll be at Point Defiance on October 3rd serving drinks for the F*** Cancer 5K Run & Walk, benefiting Fr...
09/11/2026

F**k cancer. ❤️

We’ll be at Point Defiance on October 3rd serving drinks for the F*** Cancer 5K Run & Walk, benefiting Fred Hutch Cancer Center and MultiCare Hospice.

That handsome guy on the motorcycle is my grandpa Joe.

Joe fought cancer for years before eventually passing away from it, so when we got asked to come serve coffee at an event called the F**k Cancer 5K, obviously we were in.

We’d really love to get some of you out there too! There’s a link to sign up for the run/walk, and if you can’t make it October 3rd there’s also a link to donate directly. We’ll have both in our bio.

October 3rd at Point Defiance.

For Joe and everybody else who has had to deal with this s**t.

F**k cancer.

SHOP NAOMI JOEWe’ve expanded a bit. Here’s our most recent list:TACOMAthirdspacetacomaDelightful Neighborhood MarketUNIV...
09/01/2026

SHOP NAOMI JOE

We’ve expanded a bit. Here’s our most recent list:

TACOMA
thirdspacetacoma
Delightful Neighborhood Market

UNIVERSITY PLACE
Harbor Greens

GIG HARBOR
Harbor Greens

SEATTLE
Slow Day Coffee

DRINK NAOMI JOE

Proudly roasted in Tacoma and brewed by some pretty great people around the Sound. ❤️

TACOMA
thirdspacetacoma
BAS-QUE | Exploring Spanish Flavors
Tacoma Art Museum

SEATTLE
Slow Day Coffee

COME TO THE SOURCE

NAOMI JOE COFFEE ROASTERS
inside 7 Seas Brewing Co.
Tacoma, WA

Our full coffee lineup, six coffees on espresso, breakfast, pastries, whole bean coffee, and whatever weird stuff we’re currently playing around with.

Open daily 8–5.

She’s back☕️Our pumpkin spice latte is officially here!🎃 Made with a generous amount of pumpkin spice, available hot or ...
08/29/2026

She’s back☕️

Our pumpkin spice latte is officially here!🎃 Made with a generous amount of pumpkin spice, available hot or iced, and finished with a pumpkin pie spice dusting on top. Come get your PSL fix before she disappears again 👀

👁️🫦👁️We love seeing people play around with our open-concept menu.Same drink, different coffee. Try a few side by side. ...
08/24/2026

👁️🫦👁️

We love seeing people play around with our open-concept menu.

Same drink, different coffee. Try a few side by side. Trade with your friends. See what you like.

One of our secret weapons behind the bar is the Versalab M4, a single-dose grinder built for us with two different burr sets. It’s how we can serve six very different coffees on espresso without lining the bar with six grinders.

Try any coffee in any espresso drink. Instead of a syrup, try a different coffee. Or grab a few drinks and compare them side by side.

Thanks to Tacoma, and to the travelers who stop in to see what we’re up to.

Keeping the curious curious since 2021. ❤️

Ch-ch-ch-ch-changes 🎶We have some new faces behind the bar!Naomi Joe has been growing and changing a lot lately and with...
08/23/2026

Ch-ch-ch-ch-changes 🎶

We have some new faces behind the bar!

Naomi Joe has been growing and changing a lot lately and with that we have welcomed some wonderful new people to our little team.

If you haven’t met them yet, come say hi and introduce yourself. ❤️

We’re excited for you to get to know them.

See you at the shop!

Wishing you all a good morning ☀️Continuing our new concepts / morning push, we have partnered with Memoranda Kitchen to...
08/20/2026

Wishing you all a good morning ☀️

Continuing our new concepts / morning push, we have partnered with Memoranda Kitchen to bring you breakfast with your coffee.

Breakfast sandwiches, pastries & coffee. A quick & easy way to start your day, with plenty of seating for all your work / hangout needs.

We would love to be your morning destination. 🤍

Open every day at 8am.

Ham & Swiss on Crossiant 🧀

Applewood smoked ham, swiss cheese, 2 fried eggs, roasted garlic and lemon aioli on a buttery croissant roll.

Mama lil’s & gouda (vegetarian) 🌶️

Smoked gouda, fried egg, Mama Lil’s peppers, caramelized onion jam, roasted garlic and lemon aioli on an everything bun.

New Mexico breakfast wrap (vegan) 🌯

“Just Egg”, roasted potatoes, whole pinto beans, roasted green chilies, vegan cheddar cheese and vegan chipotle aioli, wrapped in a tortilla.

🤍🤍🤍I told you we would be trying out some new concepts. Our pastry program has resumed with another amazing local bakery...
08/18/2026

🤍🤍🤍

I told you we would be trying out some new concepts. Our pastry program has resumed with another amazing local bakery, Three Hearts.

We are starting out with these four humble options but have access to their full catalog of treats, so please let us know what your favorites are and we will try our best to accommodate.

Please don’t let these treats go to waste. We would love to be your morning destination.

Banana loaf with coconut icing (Gluten Friendly)

Soso good maybe my new fav. Has almost a mochi constancy to it. 🍡

Pain au chocolat aka chocolate Crossiant.

A famous French sweet roll. 🧑‍🍳

Oatmeal monster cookie (gluten friendly)

Oatmeal, chocolate chip, peanut m&m’s, & sea salt. Your new fav. 🍪

Miso sesame morning bun.

It’s like a Crossiant but a lot better. I don’t make the rules. 🥐

Our online store hit over 4,000 successful orders last month. 𝑾🅾️𝙒I mention this because I still regularly hear from peo...
08/13/2026

Our online store hit over 4,000 successful orders last month. 𝑾🅾️𝙒

I mention this because I still regularly hear from people who are shocked to find out we have an online store. As much of a physical presence as Naomi Joe has become, we have also quietly become a little e-commerce powerhouse.

We ship Naomi Joe coffee all over the country. Most orders that come in during the week are packed and headed out the door the same day, and we’ve been doing coffee subscriptions for almost five years now.

If you love the work we’re doing but don’t live in Tacoma, or just can’t make it into the shop regularly, our online store is one of the best ways to keep up with what we’re roasting.

While 4,000 orders is absolutely something worth celebrating and online has become a meaningful part of our business, I also see it as a place where we still have a lot of room to grow.

When I started roasting, there were coffees we had to feature for an entire year before we could move through them and buy something new. Eventually that became six months, then three months, and today most of our rotating coffees stick around for about two months.

My next goal is a month.

And that isn’t going to happen because of the cafe, the farmers markets, the online store or our wholesale partners individually. It’s all of those things working together.

There is so much incredible coffee being produced and I want Naomi Joe to be able to keep exploring it. I want you to find a coffee you love, enjoy it while it’s here, and come back to find something completely new waiting for you.

The more coffee we move, the more coffee I get to share with you all. Pretty simple really.

So whether you’re across town or across the country, we’ll happily send some coffee your way.

Subscriptions are also a great way to not miss out on a release. You can choose exactly what you want, how much you want and how often you want it.

Thank you to everyone who has supported us over the years and continues to give us the opportunity to do this.

Together, we’re keeping the curious curious.

XOX,
NJCR

Address

Tacoma, WA

Opening Hours

Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 5pm
Saturday 8am - 5pm
Sunday 8am - 5pm

Telephone

+12535271131

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