Hidden Grounds Coffee

Hidden Grounds Coffee Specialty Coffee and real chai, made the traditional way with spices from their home countries. Check out our classic and new chai choices, including non-dairy.
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Enjoy the deep flavors and learn about the culture behind each cup. You know that friend of yours that has the crazy idea? The one that complains about their day job and spends their time Googling artsy pictures of new businesses. The one that tweets about this amazing party they’re at but they still feel sad and alone. We’re not those friends. We had an idea, signed a lease, pulled the trigger. I

n comes a building with “hidden” retail space just begging for greatness, and a landlord willing to give a break to two bright-eyed kids who were freshly unemployed. Thus Hidden Grounds was born. What you see today is a testament to countless hours of research, hard work, and hope. The best part of Hidden Grounds is that it’s a team success. A mother in India sends us the spices for our Masala Chai, a close friend named the business, and another gave us the recipe for our body cleanse juice. Oh and the coffee? Purchased from the finest sources we could find and freshly ground every morning. Espresso is religiously brewed for 26 seconds to capture deep flavor and full body. There’s a good reason we were voted as one of the Best Coffee Shops in Central New Jersey. Cream cheese mixes are handmade, produce is hand selected, and all of our signature sandwiches are made to order by hand only after you order it. Our Bagel Sandwiches and Masala Chai are uniquely designed to perfection. Our gluten free items are a must try! At Hidden Grounds we put ourselves into the shop. We learn your drink, know your story, and are happy to see you every time you visit.

06/24/2026

Do you have a memorable moment? Bhargavi does! And she likes to sing too 😅

You know our baristas, but you might not know the team behind the pastries you enjoy day after day. 🤎This post is dedica...
06/23/2026

You know our baristas, but you might not know the team behind the pastries you enjoy day after day. 🤎

This post is dedicated to the heart behind Hidden Grounds, our incredible baking team. A little glimpse into the passion, creativity, and hard work that goes into making every pastry we serve as delicious as it can be.

We’re so grateful for the hands behind the scenes that help make every visit a little sweeter. 🥐✨

06/22/2026

Him: listening 👂
Her: yapping 💬
Both: needing a Hidden Grounds drink ☕️

The perfect duo: endless stories + a drink worth talking about 🤎

Try the Cinnamon Bun Brew & Toasted Marshmallow Brew 🔥

Happy Fathers Day ❤️
06/21/2026

Happy Fathers Day ❤️

06/20/2026

Did we ever mention that we know chai??

06/19/2026

It's almost the weekend we are obsessed with this pastry 🤤

We’re about to switch to a housemade mint chutney made with small green chilies.It’s funny how much effort can hide behi...
06/18/2026

We’re about to switch to a housemade mint chutney made with small green chilies.

It’s funny how much effort can hide behind something so small.

For years, we weren’t in a position to care about details like that. We were busy trying to earn the right to exist. Trying to make sandwiches worth coming back for. Trying to build a team. Trying to make it through another day. Trying to understand what our guests were actually asking of us.

People often think craft begins with obsession over details.

I think it begins with humility.

The humility to accept that most things are not yet yours to decide. That before you can become specific, you must first become reliable. Before refinement comes repetition. Before taste comes discipline.

Specificity is a privilege.

Not because it is expensive or exclusive, but because it can only emerge after years of attention.

Today you may love what we do. Tomorrow you may not. The day after that, perhaps you will again.

None of us are ever finished. None of us stay understood forever.

All we can do is continue paying attention.

And sometimes that attention leads you all the way down to something as small as a green chili.

Not because a green chili changes everything.

But because, after enough years, you realize that everything is hidden inside the smallest things. Your Bombay and Chicken Tikka Sandwich is about to get a major upgrade.
—••—
📍Hidden Grounds Chai & Coffee House

06/17/2026
Update: Our plants are flourishing. Oh and now we have Cascara Cherry Fizz at this location—••—📍276 1st street, Jersey C...
06/17/2026

Update: Our plants are flourishing. Oh and now we have Cascara Cherry Fizz at this location
—••—
📍276 1st street, Jersey City

06/16/2026

Happiness is a nice cold brew in hand ☀️🤤

Address

700 Garden Street
Hoboken, NJ
07030

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