23/09/2026
How do you incentivise Google reviews?
Someone who runs a cafe further down the road came by recently for a coffee and a chat. They mentioned that Brewsmiths comes highly recommended on Google and asked me this question.
I was genuinely a little surprised, because the answer is definitely we don’t.
We’ve never offered a discount, free coffee or anything else in exchange for a review. In fact, we don’t even ask customers to leave one. There’s simply a little QR code near the till for anyone who wants to share their experience.
There’s absolutely nothing wrong with asking happy customers for a review, plenty of great businesses do it. We just never really made it part of our routine.
And yet, less than 9 months after opening, 208 people have taken the time to review Brewsmiths, and we’re sitting at 5.0 ⭐️⭐️⭐️⭐️⭐️
That means a lot to us, a lot more than I can explain.
Our approach has been pretty simple make coffee that we’re proud to serve, look after people properly, and hope the rest takes care of itself. Apparently, it does
To every single person who has left us a review, thank you so much. We notice them, we read them, and we appreciate every one 🤎
A little note to fellow baristas, make the coffee good, provide service people remember, and make every customer leave feeling a little happier than when they arrived. When the experience is genuinely worth talking about, people want to leave a review and you don’t have to chase them for one 😇
